Qubo World
Qubo World case study explores the migration and optimization of the QuboWorld e-commerce platform, which specializes in Home, Auto, and Lifestyle categories. The project involved upgrading from Magento 2.2 to the latest version of Magento 2.4, addressing deprecated PHP issues, updating jQuery, and implementing various enhancements to improve functionality and performance. Key achievements include dynamic generation of Shiprocket tokens, CDN URL management, and resolving CSP issues.

About Project
QuboWorld is a leading online retailer offering a wide range of products across Home, Auto, and Lifestyle categories. The project aimed to upgrade the platform to the latest version of Magento 2.4 to leverage advanced features, improve performance, and enhance security. The migration involved addressing deprecated PHP issues, updating jQuery, and implementing several key functionalities to ensure a seamless user experience and efficient backend operations.
Sports and Electronics
Business
India
Location
Business Goal
“Qubo World aims to lead smart living in India with AI-powered home and auto devices. Its goals include enhancing user experience, ensuring product scalability, and expanding its smart product range. With a focus on innovation and data security, it supports the ‘Make in India’ initiative”.
Project Highlights
- Dynamic Shiprocket Token Generation
- CDN URL Management
- Admin Activity Tracking
- Checkout Optimization
- Module Integrations
Elevated the UI/UX
Qubo World features an elevated UI/UX with a clean, intuitive interface that ensures seamless device control and smart home management. The user-friendly design enhances navigation, simplifies setup, and delivers a smooth, connected experience across all devices.
Key Challenges
Deprecated PHP Issues
Addressing deprecated PHP functions and issues post-migration.
jQuery Updates
Ensuring compatibility and functionality with updated jQuery versions.
Dynamic Token Generation
Implementing secure and dynamic generation of Shiprocket tokens.
CDN URL Management
Developing a system for dynamic CDN URL generation for different environments.
Our Solutions
Qubo World offers smart living solutions with a focus on security, convenience, and automation. Its ecosystem includes AI-powered cameras, smart locks, home automation devices, and safety sensors—all designed for modern Indian households. These solutions work together to deliver a seamless, connected lifestyle.

Smart Security Solutions
Qubo provides AI-powered security devices like indoor and outdoor cameras with features such as 24/7 HD monitoring, night vision, and two-way audio. The Qubo Shield system integrates cameras, sensors, and alarms, all controllable via a single app, ensuring comprehensive home protection.
Smart Access & Entry Management
Qubo’s smart door locks offer multiple access methods, including fingerprint, PIN, Bluetooth, and mechanical keys, allowing remote control and monitoring. The InstaView Video Doorbell Pro provides 2K video, two-way audio, and seamless integration with the Qubo Home Tab, enhancing entryway security.


Home Automation & Energy Control
Qubo’s smart plugs and bulbs enable remote control of appliances and lighting, supporting voice commands via Alexa and Google Assistant. These devices help automate routines, reduce energy consumption, and enhance convenience.
Safety Sensors & Monitoring
Qubo offers smart sensors for doors/windows, gas leaks, and smoke detection, providing real-time alerts and integrating with other Qubo devices for a comprehensive safety network. These sensors are easy to install and operate, ensuring timely notifications to prevent potential hazards.

Our Approach
Qubo World’s approach combines innovation, user-centric design, and advanced AI technology to create smart, secure, and intuitive solutions. It emphasizes seamless integration, data privacy, and the ‘Make in India’ initiative to deliver reliable products tailored for Indian lifestyles.
Requirement Analysis
Conducted a thorough analysis of the existing platform to identify pain points and areas for improvement.
Technical Planning
Developed a detailed technical plan for the migration and integration process.
Deployment and Monitoring
Deployed updates to the live environment and monitored post-deployment to address any issues promptly.
User Training
Provided training sessions for the QuboWorld team to ensure they were comfortable with the new features and functionalities.
Technology Stack
- CMS
- Programming Languages
- Database

Magento

Javascript

PHP 8.3

CSS 3

HTML 5

MySQL
Key Result
Increased Conversion Rate
Achieved a 20% increase in conversion rates within the first six months post-launch.
Enhanced Security
Resolved all CSP issues, ensuring a secure browsing experience for users.
Streamlined Shipping Management
Dynamic Shiprocket token generation improved shipping management efficiency by 40%.
Admin Activity Tracking
Improved admin monitoring and management, leading to better operational efficiency.


What Our Client Says

Mr. Ebenezer Daniel
Chief Digital Officer (CDO) @ Alessa Med, Omnichannel & Group IT - Virtus Holding
We always have direct access to the developers, and their understanding of the e-commerce field is impressive.

Mr. Devanjan Roy
Technology Manager , The Sultan Center
The noteworthy characteristic of their team is that they stick to commitments.

Mr. Pradeep Hirani
Chairman, Kimaya Fashions Pvt Ltd
We were extremely happy with Techsevin, Mounish has this great ability to see through the clutter... and devise a practical, easy to navigate approach to problem..He cuts through the jargon, and delivers.
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