Kuber Box
KuberBox case study explores the development and optimization of the KuberBox e-commerce platform, a B2C jewellery store built on Magento 2.4 with Elasticsearch 7.1. The project aimed to enhance user experience, streamline operations, and improve overall site performance. Key achievements include automating shipping processes, optimizing CMS content, enhancing API functionality, and resolving product filter issues.

About Project
KuberBox is a premier online destination for jewelry lovers in India, offering a curated selection of top domestic and international brands. The platform ensures secure transactions, reliable delivery, and dedicated customer support for selection and care. Serving both casual shoppers and connoisseurs, KuberBox makes exquisite, high-quality jewelry accessible nationwide.
Jewellery Brand
Business
India
Location
Business Goal
“KuberBox aims to enhance user experience through improved navigation, faster performance, and smarter search functionality. The platform focuses on streamlining operations with automation, boosting conversion rates through optimization, and ensuring scalability for growing traffic. Key goals also include strengthening SEO for better visibility and implementing retention features to encourage repeat purchases and build customer loyalty.”.
Project Highlights
- Automated Shipping
- CMS Optimization
- API Enhancements
- Filter Optimization
- SEO Improvements
- Mobile Responsiveness
Elevated the UI/UX
KuberBox’s UI/UX was elevated with a sleek, modern design, improved navigation, and mobile-first responsiveness, creating a more intuitive and seamless shopping experience for users across all devices.
Key Challenges
Manual Shipping Processes
Time-consuming and error-prone manual shipping label generation.
CMS Content Management
Cumbersome and manual CMS content updates.
API Limitations
Existing API did not support the passing of additional data required for webhooks.
Data Migration
Ensuring data integrity and minimal downtime during migration to Magento 2.4.
Our Solutions
We enhanced KuberBox by streamlining backend operations, improving content management, and optimizing search and filtering capabilities. Key upgrades included automated shipping processes, enhanced API functionality, and Elasticsearch integration. The platform was also fully optimized for mobile, ensuring a fast and seamless user experience across all devices.

Automated Shipping Generation
Implemented cron jobs to automatically generate shipping labels once orders are confirmed, reducing manual effort and delays. Integrated with leading logistics APIs to ensure real-time syncing of order status. Automated order tracking updates for customers via email and SMS. Minimized human errors and improved dispatch accuracy. Enhanced warehouse efficiency with real-time order batching and printing. Supported bulk shipping label generation for large-scale operations.
CMS Content Optimization
Revamped the CMS to allow easier updates to banners, product descriptions, and landing pages without developer intervention. Enabled scheduling of content changes for campaigns and festive promotions. Added rich text support, media embedding, and preview functionality. Improved UI for non-technical team members to manage content confidently. Implemented version control and rollback features for content safety. Streamlined blog and SEO content publishing within the CMS itself.


Enhanced API Functionality
Extended the API to pass additional customer and product data required for analytics and third-party integrations. Enabled seamless syncing with CRM and ERP systems via secure endpoints. Added error handling and logging mechanisms for better debugging. Improved webhook structure for real-time updates across platforms. Supported faster load times through optimized response payloads. Ensured backward compatibility to prevent disruption to existing integrations.
Filter Optimization
Rewrote filter query logic to reduce database load and increase listing page speed. Introduced lazy loading and cache layers for high-traffic categories. Added multi-select filters for better product discovery. Optimized filters to adapt dynamically based on selected categories or inventory. Enhanced user experience by showing applied filters clearly and allowing quick reset. Achieved a noticeable drop in bounce rates on filtered category pages.

Our Approach
Our approach for KuberBox focused on enhancing performance, automating operations, and improving the overall user experience. We prioritized mobile responsiveness, streamlined backend processes, and implemented scalable solutions to support future growth while ensuring a smooth and engaging shopping journey for customers.
Requirement Analysis
Conducted a thorough analysis of the existing platform to identify pain points.
Technical Planning
Developed a detailed technical plan for migration and integration.
User Training
Provided training sessions for the KuberBox team.
Continuous Improvement
Established a feedback loop for continuous improvement.
Technology Stack
- CMS
- Programming Languages
- Database

Magento

Javascript

PHP 8.1

CSS 3

HTML 5

CSS 3
Key Result
Faster Order Processing
Automated shipping reduced manual effort and improved dispatch speed by 30%.
Improved Search Experience
Elasticsearch integration delivered quicker, more accurate product results.
Enhanced Mobile Usability
Mobile optimization led to a 25% increase in mobile conversions.
Efficient Content Management
Upgraded CMS enabled non-tech teams to manage and schedule content with ease.


What Our Client Says

Mr. Ebenezer Daniel
Chief Digital Officer (CDO) @ Alessa Med, Omnichannel & Group IT - Virtus Holding
We always have direct access to the developers, and their understanding of the e-commerce field is impressive.

Mr. Devanjan Roy
Technology Manager , The Sultan Center
The noteworthy characteristic of their team is that they stick to commitments.

Mr. Pradeep Hirani
Chairman, Kimaya Fashions Pvt Ltd
We were extremely happy with Techsevin, Mounish has this great ability to see through the clutter... and devise a practical, easy to navigate approach to problem..He cuts through the jargon, and delivers.
to elevate your digital presence.